Diversity and Inclusion on Social Media: where to begin?

The hashtag #PraCegoVer is an essential tool to make images accessible. By describing images objectively, you ensure that people with visual impairments can understand the content.

#PraCegoVer: Image Description

Avoid judgments like "beautiful" or "ugly" in your image descriptions. Be direct and describe what is seen in the photo. This helps create a more inclusive and accurate experience.

Objectivity in Descriptions

Subtitling your videos is a simple but powerful step. It not only makes your content accessible to the deaf and hard of hearing, but also engages more people by expanding its reach.

Subtitles: Essential for Inclusion

Use capital letters in compound hashtags to make them easier to read. For example, #SherlockCommunications is much easier to understand than #sherlockcommunications. Simple details make all the difference!

More Readable Hashtags

Around 45.6 million Brazilians have some form of disability. However, less than 1% of active websites in Brazil are accessible. Change starts with actions like the ones we’ve shown here.

Important Inclusion Statistics

Want to learn how to make your social media more inclusive?